book marketing
November 23, 2009
- Not ever author wants to speak in front of audiences, although speaking has been the publishing industry standard for promoting books. (It remains the gold standard for building platform prior to publishing a book as well.) While most publishers will expect you to do at least some speaking as part of your book marketing and promotion plan—and even self-published authors should be out speaking ...
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November 22, 2009
- The first time I had the need to research book marketing for myself, a publisher told me to purchase 1001 Ways to Market Your Books by John Kremer. I immediately purchased a copy of the book and have been referring to it ever since—and telling other authors to do the same. So, when I contacted John to ask if he would be willing to participate as a WNFiN guest blogger this year and he said, ...
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November 21, 2009
- Many would-be nonfiction authors make the mistake of not beginning to think about publicity for their book until after they have written it. In fact, they don’t even need to write the book until after it has been purchased by a publishing house, but they do need to begin working on publicity prior to ever submitting a proposal to an acquisitions editor. The proposal itself includes a section ...
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November 12, 2009
- I attended the subject webinar yesterday, sponsored by Digital Book World. Since I'm knee-deep in promoting my new novel, "Husbands May Come and Go but Friends are Forever," I was quite interested in the topic. The panel included Jane Friedman, Publisher & Editorial Director, Writer's Digest, Diana Vilibert, Web Editor, Marie Claire, Dan Blank, Director of Content, Reed ...
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November 11, 2009
- Hi! This is a great day, having discovered Red Room! For an added perspective, I invite you to visit my other new blog at http://www.cherilaser.wordpress.com. Your input and comments would be welcome and appreciated.
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October 27, 2009
- Finally, I arrive at the point. I will now wave my magic mouse and reconstruct this four-part series with an eye on the publishing/writing business. I have condensed the piece a bit, as I am aware of how very busy many of you are. If you have not read parts one-three of this blog, you will find them at http://redroom.com/member/lslbradfordWith a gazillion books to choose from, Internet savvy ...
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October 21, 2009
- It used to be, if you got picked up by a halfway-decent publishing house, your book got a publicist whose job it would be to make sure that the world knew about it. No more. Or, not so much if you aren't already a mega-star.A recent Washington Post article explores the world of the new and midlist author in the literary jungle these days. "Authors are expected to behave like ...
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October 19, 2009
- I recently received this e-mail from a company named BookWhirl:As you read the e-mail, pay particular attention to the grammar/spelling and see if you can see any mistakes (besides the most blatant one where "Brian" is used in the Header E-mail address and "Bryan" is used in the body). There are at least three other mistakes.----- Original Message -----From: Brian Villa To: ez ...
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October 8, 2009
- Several months ago I received an e-mail from a guy named Oliver Luke in Vernon B.C. who claimed to be a fan of my books. Oliver said that in the near future he wanted to fly to Edmonton where I live to buy me dinner.I agreed but I didn't think he would actually do this.Unlike the vast majority in society, Oliver kept his word and actually spent money on an airfare to come to Edmonton to buy me ...
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September 11, 2009
- Today's writer is both creator of a product and a marketer. I do not like to think of my books as "product" any more than I would think of my children as items for consumption. The angst, love, hope, and insight I put into books and with my kids demand another category. Something personal. That said, the practical side of me says I need to market. My sometimes-obsession of checking ...
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